Shopping Center Business

MAY 2015

Shopping Center Business is the leading monthly business magazine for the retail real estate industry.

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80 • SHOPPING CENTER BUSINESS • MAY 2015 R E T A I L R E V I E W Susan Fishman Health-minded grocery chain Sprouts Farmers Market is reaching full bloom with more than 200 stores this year. Sprouting Up S prouts Farmers Market is one of the fastest growing retailers in the nation and is popping up in some fresh new markets this year with its first stores in Missouri, Alabama and Tennes- see, as well as additional locations across the country. The value-priced grocery store chain offers fresh, natural and or- ganic foods to reach the country's growing number of health and wellness-minded consumers. The Sprouts concept was founded by The Boney Family, a long-time San Di- ego grocery family who had always kept a focus on fresh and affordable foods, start- ing with a farm stand in Ramona, Califor- nia, many years ago. When the founders came to Arizona, they opened their first store in Chandler in 2002. After that, they grew fairly rapidly through acquisitions and new store development, and in 2011 acquired Henry's Holdings, comprised of 35 Henry's Famers Market stores and eight Sun Harvest stores. A year later, the company acquired Colorado-based Sunflower Farmers Market, which added another 37 stores. In August 2013, Sprouts Farmers Mar- ket went public and has since grown to 18,000 team members and 200 compa- ny-owned stores in 12 states, including Alabama, Arizona, California, Colorado, Georgia, Kansas, Missouri, Nevada, New Mexico, Oklahoma, Texas and Utah. The company just opened a new support cen- ter in Phoenix, Arizona. "We believe that we are the concept that can help people find ways to eat natural and healthier, says Ted Frumkin, chief development officer for the compa- ny. "We're easier to understand because we lead with produce, which is an easily understood product." Sprouts boasts a healthy line-up of addi- tional products, as well. The store is bright and open, and features an abundant se- lection of fresh fruits and vegetables and wholesome grains, nuts and sweets; fresh baked goods; dairy products; frozen foods; eclectic beer and wine; natural body care and household items; and thousands of natural, organic and gluten-free foods. The store's onsite butchers help custom- ers with special cuts of meat or seafood. Instead of high-end fixtures and moody spot lighting, Sprouts conjures up notions of an indoor farmers market, with field bins, barrels, wooden crates and natural light. There is an inviting playfulness to a Sprouts store, a free-flowing quality that puts the shopping experience above its competitors, according to Frumkin. "It's an easier format to get around in," he says. "The one thing we believe entirely is that healthy living in and of itself is a journey, and that every time you have to Sprouts seeks locations that are build-to-suit or existing buildings in freestanding or shopping center locations that range from 28,000 to 30,000 square feet.

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